 |
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 |
189,085 |
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TOTAL UNIVERSE / BASE RATE |
$135.00/M |
189,085 |
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Postal Addresses |
$135.00/M
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175,362 |
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Phone Numbers |
+
$60.00/M
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271,087 |
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Email Addresses* |
$250.00/M
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Display Ad/Digital Advertising |
+
$25.00/M
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DESCRIPTION |
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Audience: The NAPCO Media Subscriber and Event Attendee Business Masterfile is a direct response, subscribers and event attendees Masterfile comprising business management, marketing/sales management, database/audience development, operations management, IT/e-commerce management, web development management, and creative services titles within the direct merchants/catalogers, retailers, wholesalers, distributors, on-line merchants, publishers, manufacturers, non-profits, non-financial service marketers, financial services and real estate industries.
Database Scope: Updated quarterly, this database delivers direct response subscribers from NAPCO Media’s print magazines, websites, eLearning events and newsletters, as well as trade show customers in one unduplicated highly selectable database. NAPCO Media business titles include: Printing Impressions, Packaging Impressions, In-plant Impressions, Print + Promo, Promo Marketing, NonProfit PRO, Total Retail, and Book Business.
About the Publisher: Since 1958, NAPCO Media LLC has been a leading information source in the markets it serves. NAPCO Media, now part of the PRINTING United Alliance, continues to evolve its product lines and specializes in the creation and cross-channel distribution of exceptional content. NAPCO Media provides insightful and timely market-specific information to key decision-makers in the printing, marketing, retail, nonprofit, and promotional product industries.
Successful Users: The business decision-makers on the NAPCO Media Subscriber and Event Attendee Business Masterfile are always plugged in and respond well to email offers in addition to direct mail offers. They seek products, services and support including seminars, webinars, educational materials, computer hardware/software, office products and supplies, financial, subscriptions, high-ticket items, managerial products, mobile plans and apps, travel, hospitality and all business focused offers.
*Transmission Fee - $95/M
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ADDITIONAL NOTES |
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Telemarketing is Available
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ID NUMBER |
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SOURCE |
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Direct response, Newsletter, Attendees, Opt-in e-mail, Controlled circulation, Publications, Direct mail sold |
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LIST MAINTENANCE |
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Counts through |
12/05/2022 |
Last update |
12/08/2022 |
Next update |
01/13/2023 |
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SELECTS |
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Annual Budget |
15.00/M
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Annual Sales Volume |
15.00/M
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Business/Industry Type |
15.00/M
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Company Size |
15.00/M
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Employee Size |
15.00/M
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Gender |
10.00/M
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Job Function |
15.00/M
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Job Title |
15.00/M
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One Name per Location |
15.00/M
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SCF |
10.00/M
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State |
10.00/M
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Zip |
10.00/M
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GEOGRAPHY |
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USA
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UNIT OF SALE INFORMATION |
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Unit of sale information is not available |
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MINIMUM ORDER |
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Quantity: |
5,000 |
Dollar: |
$ |
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NET NAME ARRANGEMENTS |
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Net Name is allowed.
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Floor: |
0% |
Min Qty: |
0 |
Run Charges: |
$ 5 /M
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EXCHANGES |
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Exchange is not allowed
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KEY CODING |
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Key Coding is available
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Charges: |
3 /M
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ADDRESSING |
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A/B SPLIT |
NO CHARGE
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A/B Split - Each Additional Split |
100.00/F
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CD ROM |
25.00/F
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Email Delivery/FTP |
60.00/F
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Enhanced Deliverability Report |
100.00/F
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Good Customer Profile |
500.00/F
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HTML Creation |
650.00/F
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Image Hosting |
100.00/F
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Match and Deploy |
500.00/F
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Mobile Device View |
100.00/F
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Personalization |
NO CHARGE
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Pin Coding |
350.00/F
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Suppression (Min) |
150.00/F
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Transmission |
95.00/M
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Web Form Creation |
500.00/F
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Annual Budget (15.00/M) |
Under $1MM |
13,869 |
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$1MM and over |
3,657 |
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| | |
Annual Sales Volume (15.00/M) |
Less than $500K |
57,412 |
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$500K - $1MM |
110,803 |
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$1MM - $5MM |
67,807 |
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$5MM - $10MM |
20,823 |
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$10MM - $50MM |
32,297 |
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$50MM - $100MM |
12,349 |
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$100MM - $500MM |
13,666 |
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$500MM+ |
2,191 |
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| | |
Business/Industry Type (15.00/M) |
Accounting and Accounting Services |
2,237 |
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Advertising and Marketing |
14,014 |
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Agriculture/Mining |
1,221 |
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Banking/Finance |
6,372 |
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Brokerage (Financial) |
1,913 |
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Chemicals |
1,141 |
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Commercial and Residential Construction |
2,986 |
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Commercial Printing |
70,820 |
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Consumer Electronics |
5,463 |
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Custom Software and Computer Services/Consulting |
8,016 |
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Education |
18,412 |
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Entertainment |
3,268 |
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Freight / Logistics /Transportation |
3,896 |
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Government |
3,989 |
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Grocery / Food and Beverage Stores |
1,560 |
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Hospitals and Clinics / Doctor's Offices |
6,993 |
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Insurance |
4,921 |
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Law Firms and Legal Services |
1,265 |
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Libraries |
1,443 |
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Lodging and Resorts |
1,630 |
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Management Consulting |
7,351 |
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Manufacturing |
32,520 |
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Medical Devices and Equipment |
1,617 |
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Motor Vehicle Dealers |
1,990 |
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Museums and Art Galleries |
2,509 |
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Newspapers and News Services |
4,353 |
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Non-Profit and Professional Orgs. and Assoc. |
16,134 |
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Packaged Software |
1,465 |
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Publishing |
28,383 |
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Real Estate |
7,416 |
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Research |
2,121 |
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Restaurants |
1,146 |
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Retail |
24,166 |
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Services - Business |
14,738 |
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Services - Other |
12,576 |
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Services - Personal |
2,218 |
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Telephony and Wireless Communications |
1,875 |
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Television Stations |
1,262 |
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Wholesale |
40,504 |
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| | |
Company Size (15.00/M) |
Executive Management |
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CEO/President/Owner/Partner |
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Vice President |
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Middle Management |
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Director |
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Manager |
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Financial Management |
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CFO |
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Accounting |
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Finance |
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Office Manager/Administrator |
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Information Technology |
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CIO/CTO |
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IT/IS/Technology |
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Programming/Software Development |
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Sales Marketing HR and Training Management |
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Sales |
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Marketing |
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HR/Human Resources |
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Training |
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Engineering Plant Purchasing and Operations Management |
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Engineering |
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Operations |
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Facility Management |
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Plant Management |
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Project Management |
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Quality Assurance/Control |
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Safety |
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Buyer/Procurement/Purchasing |
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Employee Size (15.00/M) |
1 to 4 |
117,487 |
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5 to 9 |
42,889 |
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10 to 19 |
53,087 |
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20-49 |
26,266 |
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50-99 |
24,323 |
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100-249 |
21,412 |
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250-499 |
11,013 |
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500-999 |
3,361 |
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1,000-4,999 |
4,007 |
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5,000-9,999 |
197 |
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10,000+ |
266 |
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| | |
Gender (10.00/M) |
Male |
95,047 |
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Female |
40,171 |
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Unknown |
19,318 |
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| | |
Job Function (15.00/M) |
Business Management |
232,501 |
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Sales/Marketing Management |
155,389 |
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Production/Operations Management |
65,946 |
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Purchasing/Procurement |
29,626 |
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Creative Services |
29,037 |
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Research and Development |
27,318 |
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Administrative Management |
23,018 |
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Account Management |
21,728 |
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Database/Audience Development |
18,292 |
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IT/IS Management |
17,797 |
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Corporate Management |
16,070 |
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Architecture/Design |
11,790 |
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Fundraising |
10,897 |
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Editorial Management |
8,154 |
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Merchandising Management |
3,931 |
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Customer Service |
3,123 |
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Consulting |
1,747 |
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Human Resource Management |
938 |
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Advertising/Promotional Management |
335 |
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Brand Management |
214 |
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Job Title (15.00/M) |
Administration |
1,283 |
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Administrative Management |
1,252 |
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Associate/Coordinator |
523 |
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Board Member |
435 |
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Brand Manager |
667 |
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Business Management |
17,717 |
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CEO |
5,932 |
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CEO/ED/President |
2,373 |
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CEO/President/Founder |
1,579 |
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CFO/Treasurer |
283 |
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Chief Development Officer |
573 |
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Chief Marketing Officer |
140 |
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CMO - VP of Marketing |
1,429 |
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Contractor/Architect |
247 |
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Creative Director |
863 |
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Creative Services: Copy/Design/PR |
574 |
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Customer Service |
479 |
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Database/Audience Development Management |
135 |
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Department Management |
990 |
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Design/R and D |
244 |
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Development |
1,929 |
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Digital/Online Media Management |
161 |
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Direct Mail/Marketing Management |
275 |
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Editorial Management |
378 |
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Human Resources Management |
148 |
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IT/E-Commerce Management/Web Development |
200 |
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Management - Other C-level |
129 |
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Marketing Assistant |
1,656 |
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Marketing Director |
3,905 |
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Marketing Director/Communications |
761 |
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Marketing Management |
975 |
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Marketing Manager |
3,972 |
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Marketing/Advertising Management |
101 |
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Marketing/Sales |
476 |
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Marketing/Sales Management |
811 |
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Media Buyer |
169 |
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Operations/Fulfillment/Inventory/Contact Center Management |
112 |
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Other C-Level Executive |
882 |
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Owner/President/Senior Executive Management |
316 |
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Product Manager |
1,054 |
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Product Sourcing/Supplier Relations |
174 |
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Production Management |
2,653 |
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Production Operations |
2,440 |
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Production/Manufacturing Management |
235 |
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Production/Operations |
357 |
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Program Director/Officer |
704 |
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Publisher,Brand/Group Division Leadership |
118 |
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Purchasing |
277 |
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Sales Management |
753 |
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Sales Staff |
1,714 |
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Sales/Advertising Management |
102 |
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Sales/Marketing |
1,452 |
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Sales/Marketing Management |
903 |
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Vice President |
319 |
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VP/Director/Manager E-Commerce/Digital |
398 |
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VP/Director/Manager Marketing |
672 |
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VP/Director/Manager Merchandising |
254 |
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VP/Director/Manager Omnichannel |
119 |
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VP/Director/Manager Store |
207 |
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